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Best Growth Hacking Books

Topic List17 books curated44 recommendations total

Growth Hacking books, including titles recommended by Austen Allred, Keith Rabois and Nir Eyal. Most recommended here: Blitzscaling, Don't Make Me Think and Viral Loop.

Curated list content

Where to start: Growth Hacking Books recommended most often

Recommended books, ranked by how many of the 31 people behind this list recommended each one.

  1. 1Don't Make Me Think14 recommendations · recommended by Andy Budd, Nick Ganju and Garry Tan
  2. 2Blitzscaling14 recommendations · recommended by Changpeng Zhao, Bill Gates and David Sinclair
  3. 3Viral Loop4 recommendations · recommended by Keith Rabois and Ryan Hoover
  4. 4Traction4 recommendations · recommended by Seth Godin, Andrew Warner and Alexis Ohanian
  5. 5Hooked3 recommendations · recommended by Joe Martin and Marc Goodman
1
Book cover for “Don't Make Me Think”
Don't Make Me Think

A Common Sense Approach to Web Usability

14 recommendations

Recommended by Andy Budd, Nick Ganju, Garry Tan and 7 others

Book Summary

Krug’s guide feels like a witty, no-nonsense conversation over coffee. It’s packed with practical advice on why users scan, not read, and how to make navigation obvious. The book shines in its brevity and memorable maxims—you’ll finish it in an afternoon and likely revisit its core principles. However, if you seek deep interaction design theory or modern mobile-first patterns, you’ll find it light. Its dated screenshots and web-centric focus may also irk app-only designers. A quick, opinionated primer, not an exhaustive textbook.

2
Book cover for “Blitzscaling”
Blitzscaling

The LightningFast Path to Building Massively Valuable Companies

14 recommendations

Recommended by Changpeng Zhao, Bill Gates, David Sinclair and 8 others

Description

Foreword by Bill Gates LinkedIn cofounder, legendary investor, and host of the award-winning Masters of Scale podcast reveals the secret to starting and scaling massively valuable companies.

3
Book cover for “Viral Loop”
Viral Loop

From Facebook to Twitter, How Today's Smartest Businesses Grow Themselves

4 recommendations

Recommended by Keith Rabois and Ryan Hoover

Book Summary

Sharp, narrative-driven chapters present case studies of early product-driven viral growth, so reading feels like flipping through focused startup post-mortems. Useful takeaways are concrete patterns — referral triggers, onboarding nudges, and simple mechanics you can sketch into experiments. The book starts briskly; midbook repetition of the same case-study template makes momentum stall and chapters blur together. Annoying limits include era-specific examples, light or missing modern metrics, and no engineering-level detail. Better as idea-fuel for short experiments than a step-by-step technical manual.

4
Book cover for “Traction”
Traction

How Any Startup Can Achieve Explosive Customer Growth

4 recommendations

Recommended by Seth Godin, Andrew Warner and Alexis Ohanian

Description

Most startups end in failure.Almost every failed startup has a product. What failed startups don't have are enough customers.Founders and employees fail to spend time thinking about (and working on) traction in the same way they work on building a product.

5
Book cover for “Hooked”
Hooked

How to Build HabitForming Products

3 recommendations

Recommended by Joe Martin and Marc Goodman

Description

How do successful companies create products people cant put downWhy do some products capture widespread attention while others flop What makes us engage with certain products out of sheer habit Is there a pattern underlying how technologies hook usNir Eyal answers these…

7
Book cover for “Growth Hacker Marketing”
Growth Hacker Marketing

A Primer on the Future of PR, Marketing, and Advertising

2 recommendations

Recommended by Andy Budd and Andrew Chen

8
Book cover for “Explosive Growth”
Explosive Growth

A Few Things I Learned While Growing To 100 Million Users And Losing $78 Million

Description

Ranked 'BEST STARTUP BOOKS OF ALL TIME'' by BenzingaRanked' BEST GROWTHHACKING BUSINESS BOOKS' by Entrepreneur.com#1 BESTSELLER in 5 Startup & Entrepreneurship CategoriesThis compelling and inspiring narrative gives entrepreneurs a rare behindthescenes look inside a fastgrowing…

9
Book cover for “Hacking Growth”
Hacking Growth

How Today's FastestGrowing Companies Drive Breakout Success

Description

The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond.

10
Book cover for “Lean Analytics”
Lean Analytics

Use Data to Build a Better Startup Faster (Lean (O'Reilly))

12
No coverGrowing Happy Clients
Growing Happy Clients

Our Processes & Experiences for Growing Fortune 500 Corporates & the Fastest Growing Scaleups

Show 5 more books with a single recommendation
13
No coverGrowth Hacking
Growth Hacking

Silicon Valley's Best Kept Secret

14
No coverProductLed Growth
ProductLed Growth

How to Build a Product That Sells Itself

15
No coverReady, Set, Growth Hack
Ready, Set, Growth Hack

A Beginners Guide to Growth Hacking Success

17
No coverThe Paper Plane Plan
The Paper Plane Plan

Growth Hacking Techniques Especially for the B2B Service Industry

Recommended Growth Hacking Books by Andy Budd

Andy Budd recommends 2 books on this list. See all book recommendations by Andy Budd

Recommended Growth Hacking Books by Changpeng Zhao

Changpeng Zhao recommends 2 books on this list. See all book recommendations by Changpeng Zhao

Recommended Growth Hacking Books by Alexis Ohanian

Alexis Ohanian recommends 1 book on this list. See all book recommendations by Alexis Ohanian

Growth Hacking Books: common questions

What are the most recommended growth hacking books?
Don't Make Me Think, Blitzscaling and Viral Loop are the most recommended growth hacking books on BookMentions, ranked by how many people recommended them.
Who recommends growth hacking books?
Andy Budd, Changpeng Zhao, Alexis Ohanian and Andrew Chen are among the people who recommend books on this list. Each name links to their full set of book recommendations.
Which of these growth hacking books should I read first?
Don't Make Me Think is the most recommended here with 14 recommendations, which makes it the safest place to start.

Built from recommendation data, category signals, and source-backed book records. Use this list as a starting point; open any book to see proof, context, and Amazon options where available.

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About this list

This list aggregates books that appear in public recommendation sources, reader-interest signals, and category data. Books are ranked by their position from the source list; recommendation counts and ratings are shown where available. Open any book to see source-backed recommendation proof, editorial context, and Amazon options — the per-book detail page is where the trust signals live.

Recommended books by person: who recommends growth hacking books

Books recommended by the people below. Open a profile to see everything they recommend, with the source behind each pick.