Growth Hacker Marketing
A Primer on the Future of PR, Marketing, and Advertising
by Ryan Holiday
Recommended by Andrew Chen and Andy Budd
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Should I read this?
Recommended by 2 sources and appears in Growth Hacking, Best Startup Books, and Marketing.
A Primer on the Future of PR, Marketing and AdvertisingA new generation of megabrands like Facebook, Dropbox, Airbnb, and Twitter haven?t spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they rely on a new strategy?growth hacking?to reach many more people despite modest marketing budgets. Growth h...
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Recommended by 2 sources and appears in Growth Hacking, Best Startup Books, and Marketing.
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Not sure if this is the right fit?
Consider Give and Take by Adam Grant. Recommended by 34 sources.
“A research-heavy exploration of how reciprocity styles—givers, takers, and matchers—shape professional success. Grant uses stories from business, sports, and entertainment to argue that selfless givers can rise to the top if they avoid burnout and exploitation. The book is densely packed with studies, which makes it convincing but sometimes overwhelming. Useful for understanding networking through a generous lens, though the sheer volume of examples may feel like a barrage. Annoying if you want fewer anecdotes and more actionable steps.”
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Growth Hacker Marketing
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