Fascinate
Your 7 Triggers to Persuasion and Captivation
by Sally Hogshead
Should I read this?
Recommended by 1 source and appears in Storytelling, Persuasion, and Leadership.
What triggers fascination, and how do companies, people, and ideas put those triggers to useWhy are you captivated by some people but not by others Why do you recall some brands yet forget the rest In a distracted, overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior Fascination: the most p...
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Why recommended
Recommended by 1 source and appears in Storytelling, Persuasion, and Leadership.
Recommended by notable people
People and public figures who have recommended this book.
Recommendation Signals
Recommendation proof is sourced from public posts, interviews, reading lists, and cited references.
Jeffrey Shaw
“I’m asked all the time what books I suggest. These are the best of the best. Links to each book are here #marketing #entrepreneur”
Appears In

Not sure if this is the right fit?
Consider The Boy, the Mole, the Fox and the Horse by Charlie Mackesy. Recommended by 8 sources.
“Soft-spoken, heavily illustrated fable built from short dialogues and watercolor sketches. Each spread pairs a spare line of text with a loose drawing, so the pleasure is visual and aphoristic rather than narrative; readers collect felt-true sentences more than plot. Most useful when you want quick consolations, a prompt for conversation with a child, or a pause during a rough day. Limiting if you want sustained argument, concrete advice, or tightly plotted storytelling: the repetition of gentleness can feel sentimental or thin after a while.”
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Hans RoslingHow recommendation signals are reviewed
Each recommendation is collected from a public source — interviews, articles, or curated lists — and linked to its original URL. Books with many verifiable recommendations from respected people rank higher.
Fascinate
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