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Words that Sell

Words that Sell

More than 6000 Entries to Help You Promote Your Products, Services, and Ideas

by Richard Bayan

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Should I read this?

appears in Business Writing, Marketing, and Writing.

More than 6,000 words and phrases that make the difference between "yaddayaddayadda" and copy that sellsLooking for a better way to say "authentic" Words That Sell gives you 57 alternatives. How about "appealing" Take your pick from 76 synonyms. You'll even find more than 100 variations on "exciting." Fully updated and expanded, this edition of...

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appears in Business Writing, Marketing, and Writing.

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Appears In

Give and Take
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Consider Give and Take by Adam Grant. Recommended by 34 sources.

A research-heavy exploration of how reciprocity styles—givers, takers, and matchers—shape professional success. Grant uses stories from business, sports, and entertainment to argue that selfless givers can rise to the top if they avoid burnout and exploitation. The book is densely packed with studies, which makes it convincing but sometimes overwhelming. Useful for understanding networking through a generous lens, though the sheer volume of examples may feel like a barrage. Annoying if you want fewer anecdotes and more actionable steps.

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Words that Sell

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