How to Embrace Complaints and Keep Your Customers
by Jay Baer
Recommended by Kevin Folta
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Recommended by 2 sources and appears in Marketing, Most Recommended Books, and Entrepreneurship.
Haters are not your problem. . . . Ignoring them is. Eighty percent of companies say they deliver outstanding customer service, but only 8 percent of their customers agree. This book will help you close that gap by reconfiguring your customer service to deliver knockout experiences. The nearuniversal adoption of smartphones and social media has...
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Why recommended
Recommended by 2 sources and appears in Marketing, Most Recommended Books, and Entrepreneurship.
People and public figures who have recommended this book.
Recommendation proof is sourced from public posts, interviews, reading lists, and cited references.
Kevin Folta
“Great content is the key for sure. I’m a big believer in “Hug Your Haters” in general. If you’ve never read that one from @jaybaer it’s a great book.”
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Consider The Hard Thing About Hard Things by Ben Horowitz. Recommended by 60 sources.
“A blunt, conversational tour through the worst parts of building a company. Horowitz shares personal stories from his own startup failures and recoveries, offering practical wisdom on layoffs, pivots, CEO loneliness, and managing when times are bad. The value is in the honest, experience-based insight you won't get from business school. The limitation is its narrow focus on venture-backed tech startups—if you're not in that world, some advice may feel irrelevant. Reads like a wise mentor telling you what nobody else will.”
Each recommendation is collected from a public source — interviews, articles, or curated lists — and linked to its original URL. Books with many verifiable recommendations from respected people rank higher.
