Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results
by Mark Hunter Csp
appears in Sales.
As a salesperson, your pipeline is the key to your success. No matter what changes, that remains the same. Top producers prospect?and they do it ALL THE TIME. ?But how? you ask, ?In the age of the Internet, isn?t coldcalling dead?Now, in his new book, sales expert Mark Hunter shatters costly prospecting myths and eliminates confusion about what ...
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appears in Sales.
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Consider Crossing the Chasm by Geoffrey A. Moore. Recommended by 25 sources.
“A practical guide to marketing disruptive technology products, built around the idea that many innovations stall between early adopters and the mainstream. Moore offers a clear playbook for identifying a beachhead segment and dominating it before expanding. The advice is direct and actionable, but the case studies—mostly from enterprise hardware and software of the 1990s—can feel distant. Still, the underlying segmentation logic remains useful for anyone navigating the messy middle of tech adoption.”
Each recommendation is collected from a public source — interviews, articles, or curated lists — and linked to its original URL. Books with many verifiable recommendations from respected people rank higher.
