by Robert Collier
Recommended by Patrick O'Shaughnessy and Ramit Sethi
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Recommended by 4 sources and appears in Most Recommended Books, Writing, and Business.
Robert Collier's sales letters were successful because he wrote to his readers' needs. Although Collier wanted folks to order products, his letters were friendly and personal, and he always began by looking at things from the reader's perspective. His sales shrewdness and writing expertise placed hundreds of millions of dollars in his clients' pock...
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Why recommended
Recommended by 4 sources and appears in Most Recommended Books, Writing, and Business.
People and public figures who have recommended this book.
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Ramit Sethi
“An amazing book on copywriting and really how to understand human behavior and human drive.”
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Consider Accidental Presidents by Jared Cohen. Recommended by 10 sources.
“Accidental Presidents offers eight narrative portraits of men who succeeded to the U.S. presidency without election, using anecdote-rich scenes and readable context to show how personality and circumstance interact with office power. It’s strongest as a set of self-contained stories that make succession stakes concrete for non-specialist readers; it does not prioritize dense archival argument or exhaustive methodology, so expect some interpretive generalizations and repeated themes across cases. Use it for fast historical orientation rather than scholarly deep-dives.”
Each recommendation is collected from a public source — interviews, articles, or curated lists — and linked to its original URL. Books with many verifiable recommendations from respected people rank higher.
