The Art of the Pitch
Persuasion and Presentation Skills that Win Business
by Peter Coughter
Should I read this?
appears in Persuasion, Entrepreneurship, and Leadership.
Occasionally, a great idea will sell itself. The other 99% of the time, you have to find a way to persuade others that it is, in fact, a great idea. Most executives spend the vast majority of their time creating their work, and almost no time on the presentation. Through an engaging and humorous narrative, Peter Coughter presents the tools he desig...
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Why recommended
appears in Persuasion, Entrepreneurship, and Leadership.
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Not sure if this is the right fit?
Consider Developing the Leader Within You by John Maxwell.
“Developing the Leader Within You feels like a short series of sermon-like chapters that prioritize character, personal discipline, and a biblical foundation for leading others. Its useful part is clear, portable guidance for shaping leadership attitude and priorities—short takeaways you can repeat or discuss. The main limitation is repetition and dated examples: those seeking contemporary case studies, metrics, or tactical procedures will find the treatment thin. Best used as reflection material and conversation starters, not an operations manual.”
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The Art of the Pitch
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