Why the Power of the Crowd Is Driving the Future of Business
by Jeff Howe
Recommended by Derek Sivers and Marc Benioff
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Recommended by 3 sources and appears in Most Recommended Books, Technology, and Business.
Why does Procter & Gamble repeatedly call on enthusiastic amateurs to solve scientific and technical challenges How can companies as diverse as iStockphoto and Threadless employ just a handful of people, yet generate millions of dollars in revenue every year"Crowdsourcing" is how the power of the many can be leveraged to accomplish feats that wer...
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Why recommended
Recommended by 3 sources and appears in Most Recommended Books, Technology, and Business.
People and public figures who have recommended this book.
Recommendation proof is sourced from public posts, interviews, reading lists, and cited references.
Marc Benioff
“Great look at a different way of getting a project done: not outsourcing it to a person, but developing a system where thousands of people can contribute a little bit.”
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Consider Accidental Presidents by Jared Cohen. Recommended by 10 sources.
“Accidental Presidents offers eight narrative portraits of men who succeeded to the U.S. presidency without election, using anecdote-rich scenes and readable context to show how personality and circumstance interact with office power. It’s strongest as a set of self-contained stories that make succession stakes concrete for non-specialist readers; it does not prioritize dense archival argument or exhaustive methodology, so expect some interpretive generalizations and repeated themes across cases. Use it for fast historical orientation rather than scholarly deep-dives.”
Each recommendation is collected from a public source — interviews, articles, or curated lists — and linked to its original URL. Books with many verifiable recommendations from respected people rank higher.
