How the Best Companies Go Farther and Work Harder to Create KnockYourSocksOff Customer Experiences
by Blake Morgan
Recommended by Kirk Borne
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Recommended by 1 source and appears in Business and Nonfiction.
"Less is more" may be good advice for many efforts, but it is terrible advice when it comes to customer experience. Brands that want to stay relevant must apply more energy, focus, and resources to creating knockyoursocksoff customer experiences than they ever did before. Companies that embrace a "more is more" philosophy work harder and go furt...
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Why recommended
Recommended by 1 source and appears in Business and Nonfiction.
People and public figures who have recommended this book.
Recommendation proof is sourced from public posts, interviews, reading lists, and cited references.
Kirk Borne
“See the excellent books by @BlakeMichelleM on Customer Engagement, #ExperienceEconomy, #CX,… >“More is More” >"The Customer of the Future" —— #CMO #Martech #AI #ML #RPA #DigitalMarketing #BigData #DataScience #DigitalTransformation”
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Consider Accidental Presidents by Jared Cohen. Recommended by 10 sources.
“Accidental Presidents offers eight narrative portraits of men who succeeded to the U.S. presidency without election, using anecdote-rich scenes and readable context to show how personality and circumstance interact with office power. It’s strongest as a set of self-contained stories that make succession stakes concrete for non-specialist readers; it does not prioritize dense archival argument or exhaustive methodology, so expect some interpretive generalizations and repeated themes across cases. Use it for fast historical orientation rather than scholarly deep-dives.”
Each recommendation is collected from a public source — interviews, articles, or curated lists — and linked to its original URL. Books with many verifiable recommendations from respected people rank higher.
