Little Red Book of Selling
12.5 Principles of Sales Greatness
by Jeffrey Gitomer
Should I read this?
appears in Sales, Business, and Nonfiction.
Editorial Reviews From Publishers Weekly If salespeople are worried about how to sell, Gitomer (The Sales Bible) believes they are missing out on the more important aspect of sales: why people buy. This, he says, is "all that matters," and his latest book aims to demystify buying principles for salespeople. From the red cloth cover to the small tri...
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Why recommended
appears in Sales, Business, and Nonfiction.
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Appears In
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Little Red Book of Selling
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