How to Create Tech Products Customers Love
by Marty Cagan
Recommended by Anna Cheng and Marty Cagan
Check price on AmazonRecommended by public sources
Amazon availability
Recommended by 2 sources and appears in Project Management, Management, and Design.
The basic premise of Inspired is that the best tech companies create products in a manner very different from how most companies create products. The goal of the book is to share the techniques of the best companies. This book is aimed primarily at Product Managers working on Technology,powered products. That includes the hundreds of "tech companie...
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Why recommended
Recommended by 2 sources and appears in Project Management, Management, and Design.
People and public figures who have recommended this book.
Recommendation proof is sourced from public posts, interviews, reading lists, and cited references.
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Consider The Hard Thing About Hard Things by Ben Horowitz. Recommended by 54 sources.
“A blunt, conversational tour through the worst parts of building a company. Horowitz shares personal stories from his own startup failures and recoveries, offering practical wisdom on layoffs, pivots, CEO loneliness, and managing when times are bad. The value is in the honest, experience-based insight you won't get from business school. The limitation is its narrow focus on venture-backed tech startups—if you're not in that world, some advice may feel irrelevant. Reads like a wise mentor telling you what nobody else will.”
Each recommendation is collected from a public source — interviews, articles, or curated lists — and linked to its original URL. Books with many verifiable recommendations from respected people rank higher.
